The Problem With Gimmick Promises
Harper is to release his party's platform tomorrow. It will not contain any major new initiatives, but will tally up promises made to date, the largest of which has been a $600 million cut in the excise tax on diesel fuel.
I would defy any Tory to find me more than a fraction of a fraction of voters that even remember this promise, least of all voting on it. Probably a few truckers. Maybe some farmers. Even a couple of fishers.
The promise clearly didn't become the talking piece wedge that Tory strategists had hoped for and now this lousy 2-cents/litre diesel tax cut is going to be the largest cost item in the platform.
That's....unfortunate. Besides being bad policy on the environment*, I just cannot believe that it will result in meaningful reductions on the price of goods or travel.